Ok so I am not talking about auto-related stuff today but something new in the market called WP text ads.

“Philip, we come all the way from USA/Australia/ name your country to see your auto stuff , not listen to IT geek topics!”

WAIT LAH. This topic could change the way you advertise your WRX online. There, i mentioned a performance vehicle. May I have your attention now?

Ok lets say you have a blog about performance cars. Lets call it enginestartbutton.org. Haha. You wish you had a sugar daddy to give you some cash for that new recaro bucket seat/ bring your g/f to eat expensive steak etc etc. Your online friends wish they could find a good deal in their area, say UK or Singapore. And autotrader or sgcarmart wishes they could sell off that old VW GTI.

WP text ads is a system to satisfy everyone in this threesome. Say Autotrader/sgcarmart goes to the WP text ad marketplace.  They find your blog, enginestartbutton.org there and they realise: “This fella has a lot of hits/traffic on his site (Amen to that!), let’s advertise on his page.”

So they go to your blog and click on ’buy a text link ad’. They purchase a sponsored link, say $15 for 30 days, and you negotiate with them on the price. So the price is set, and the sponsored link: ‘Look at autotrader for cheap car prices’ or whatever goes up on your blog.

Your mate in the UK goes to your blog to look around, and sees the sponsored link. He clicks, it brings him to autotrader. He has an itch to buy a golf GTI. Wonder of wonders, he finds what he’s looking for. He makes the purchase. Guess what? You’ve got cash to bring the girl out for a steak (and more!), Auto trader is counting their profits, and your mate in UK is happily driving his GTI, and hopefully crashes into Alex Ferguson (the VW will be ok but i doubt Fergie will!)

“Aren’t there systems like these already?”

Sure there are, but they are controlled by a middleman company which decides whichever company lands on your blog as a sponsor. Not only does the middleman squeeze from the blogger, he throws the advertiser into some crap blog about ‘i drifted my mom’s car’ and the advertiser does not get the target audience he hoped.

WP text ads is run by a fellow Singaporean, Alex, and his customer service is prompt & solid. Other companies take way too long. Your grape juice would have fermented into Bordeaux Red by then.

WP text ads isn’t perfect. Their market place isn’t really big or well known, but comeon, it’s a very new startup. Alex is a human, not the thousand hand guanyin. There are times he replies fast, others not so. Truth is, i want to interact with my advertiser. It’s not about money always. Some advertisers i will blatantly reject, example, anyone from www.manutd.com

Remember if you wanna get publicity go take a look at the marketplace. I’m not the only one there, but i sure hell am the best one there. Hah hah!

Hi Philip,

This is the funniest review of WP Text Ads I’ve ever come across.

“thousand hand guanyin” - ha ha! I couldn’t stop laughing.

Cheers!

About replying fast or slow, I try to reply as quickly as possible. But I need to rest too, especially during the weekends

Alex

Alex Choo said on August 15th at 11:01 pm: